Fire On The Floor

MARKETING & PROMOTION •3 week promotion trip around release date (Oct 7-30) covering all major European countries and cities. •Consumer ads to be placed in main music magazines, newspapers and non-music related magazines •Street team promo with poster and flyer campaigns in prime cities •Online marketing on major websites in every country •Funds available for retail campaigns, positioning and listening posts. SELLING POINTS •Her previous album ‘Better Than Home’ topped the iTunes Blues Chart and was crowned #4 Best Blues Album Of The Year by Mojo magazine. •“Better Than Home” was her biggest charting and sold album to date with a #1 album chart in the Netherlands. •Biggest headline tour to date directly after release. Currently (July 2016) over 25k tickets sold. •Beth’s name is on the rise still. Ticket sales have increased massively; playing 2000+ capacity venues in big cities and 1500+ venues in smaller towns. •“Extraordinary,” wrote The Times of her once-a-generation voicebox, while The Guardian praised her “daring, brooding and angry” performances. The Blues Magazine dubbed Beth Hart “the ultimate female rock star”. •Beth’s performance with Jeff beck during Jools Holland’s Hootenanny Jeff Beck became most-watched clip on the BBC's official YouTube channel.