Awakening

MARKETING Targeted Retail Marketing HMV (UK) FNAC (FR) Saturn, Müller (DE) Digital Marketing (commencing week of release) Reggaeville (DE) 1-week web banner Skyjuice (DK) 2-week web banner Fun X (NL) 4-week web banner Unique Radio (UK) 4-week web banner Vibes FM (UK) 4-week web banner PROMOTION Radio Targeted specialized shows: BBC Radio 1 Toddla T / BBC 1Xtra David Rodigan / BBC Radio Lancashire / BBC Radio Leicester / BBC Radio 6 / Capital Xtra / Colourful Radio / Conscious Radio / The Beat 103.6 / Mi-Soul / New Style (Birmingham) / Peace FM (Manchester) / Ujima Radio (Bristol) / Kemet Radio (Nottingham) / Reggae Roots & Bass Press Reviews / interviews targeted in: Echoes Magazine (UK) Feature/ Review Riddim Magazine (DE) Review Record Collector (UK) Review Piranha Magazine (DE) Review Reggae Vibes (FR) Review The Wire (UK) Review Online: United Reggae (FR) / Party Time (FR) / Fun X (NL) / Reggaeville (FR) / Hot MC (IT) / Open mag / Reggae.BE (BE) / Reggae-vibe.com (NL) / World of Reggae (NL) / Gaffe.dk Digital Social media campaign (Twitter, Facebook, Instagram etc.)